AI
Guided Product Assessment
Describe the product, formula, claims, packaging, markets, and intended use through a structured AI-guided workflow.
The AI Product Readiness Platform
Know what it takes to be ReadyToMarket.
ReadyToMarket brings testing, regulatory, labeling, claims, stability, documentation, suppliers, and laboratory coordination into one intelligent product-readiness platform.
✓ Explainable recommendations
✓ Regulatory-first workflows
✓ Built for product teams
Daily Defense Facial Moisturizer
USA • Cosmetic • Leave-on product
72%
Ready Score
Strong progress, with several testing and documentation requirements still open.
Estimated Time
9 weeks
Open Requirements
7 items
Readiness by Category
Challenge test added to testing plan
Today
Label warning requires review
1 day ago
Supplier COA received
2 days ago
Designed for regulated product categories
Cosmetics
OTC Products
Personal Care
Supplements
Household Products
Pet Care
Brand Owners
R&D Teams
Regulatory
Quality
Laboratories
The Problem We Solve
Product readiness is too fragmented, manual, and difficult to verify.
Product teams often rely on spreadsheets, disconnected consultants, laboratory emails, and scattered regulatory references. ReadyToMarket brings the entire process into one guided platform.
One product. Dozens of requirements. Too many disconnected systems.
Missing one requirement can create launch delays, reformulation, label changes, repeated testing, and avoidable compliance risk.
01Teams are unsure which tests are required, recommended, or optional.
02Regulatory and labeling requirements vary by product and target market.
03Critical documentation is scattered across teams, suppliers, and laboratories.
04Leadership lacks a reliable view of launch readiness and remaining risk.
01
Explainable Requirements
See what is required, why it applies, what evidence is needed, and what could block market readiness.
✓
Centralized Execution
Track testing, regulatory work, labels, claims, documents, suppliers, and project milestones in one workspace.
%
Readiness Visibility
Give product teams and executives a clear Ready Score, risk summary, timeline, and next actions.
A Complete Product Readiness Platform
Everything your team needs from formula to market.
ReadyToMarket connects the decisions, evidence, workflows, and partners required to prepare a regulated product for launch.
AI
Product Advisor
Classify products, identify risk factors, and guide teams through a dynamic product-readiness assessment.
T
Testing Advisor
Identify required, recommended, and optional testing with rationale, timing, dependencies, and evidence needs.
S
Stability Planning
Create stability strategies, storage conditions, pull schedules, protocols, and completion tracking.
R
Regulatory Intelligence
Map products to applicable requirements by category, jurisdiction, claims, ingredients, and market.
L
Label Review
Review required statements, warnings, directions, ingredient declarations, and missing label elements.
C
Claims Review
Assess product and marketing claims, identify risk, and connect claims to required substantiation.
F
Formula Intelligence
Review ingredients, concentrations, restrictions, compatibility concerns, and formula-related requirements.
D
Documents
Organize specifications, certificates, protocols, reports, labels, supplier files, and generated documents.
P
Projects & Analytics
Manage tasks, ownership, dependencies, portfolio readiness, cycle time, cost, and organizational risk.
Built for Cross-Functional Teams
One platform for every team involved in product readiness.
Brand Owners
Know what is required before committing to launch.
Understand cost, timeline, dependencies, and risks early enough to make better product decisions.
R&D
Connect formula decisions to downstream requirements.
See how ingredients, packaging, claims, and product type affect testing and regulatory work.
Regulatory & QA
Standardize assessments and preserve rationale.
Apply repeatable rules, review exceptions, document decisions, and maintain an audit-ready record.
Executives
See the true readiness of every product.
Track portfolio risk, launch delays, cost exposure, and completion from one executive view.
How It Works
A clear path from product idea to market readiness.
ReadyToMarket converts product information into an actionable, explainable, and trackable readiness plan.
1
Create the Product
Define category, intended use, markets, formula, claims, packaging, and launch goals.
2
Complete Assessment
Use guided questions and AI assistance to capture the information that drives requirements.
3
Review Requirements
Receive testing, regulatory, labeling, claims, stability, and document recommendations.
4
Execute the Plan
Assign work, collect evidence, coordinate laboratories, and monitor dependencies.
5
Verify Readiness
Track the Ready Score, resolve gaps, generate reports, and prepare for launch.
Meet the AI Product Advisor
Ask product questions. Get structured, explainable guidance.
ReadyToMarket combines AI guidance with controlled rules, product data, and regulatory knowledge to produce recommendations your team can review and act on.
We are developing a leave-on facial moisturizer with retinol for the U.S. market. What should we evaluate?
I would assess product classification, ingredient concentration, safety support, stability, microbiological risk, packaging compatibility, label warnings, claims, and applicable product documentation.
What could delay launch?
The largest likely delays are stability completion, claim substantiation, label revisions, unresolved supplier documentation, and missing safety evidence.
Testing Plan
Challenge testing, stability, compatibility, and other product-specific recommendations.
Regulatory Review
Applicable requirements, market considerations, warnings, and documentation expectations.
Risk & Readiness
Open issues, likely blockers, estimated timing, and recommended next steps.
Explainability
Every recommendation links back to the product facts and rules that triggered it.
Future Laboratory Marketplace
Move from recommendation to execution without leaving the platform.
ReadyToMarket can connect product teams with qualified laboratories, testing services, quotes, turnaround times, and result tracking.
Turn readiness requirements into coordinated laboratory work.
Once testing needs are identified, teams can compare providers, request quotes, track samples, manage results, and connect evidence directly to product readiness.
✓ Qualified laboratory network
✓ Quote and turnaround comparison
✓ Sample and result tracking
✓ Evidence linked to readiness
LAB
Preferred
Microbiology Testing
Challenge testing, microbial limits, and preservative effectiveness support.
STB
Popular
Stability Services
Accelerated, real-time, freeze-thaw, and packaging compatibility programs.
ANL
Fast Quote
Analytical Testing
Identity, assay, impurities, contaminants, and product-specific chemistry.
PKG
Specialty
Packaging Compatibility
Container interaction, migration, closure integrity, and material compatibility.
The Ready Score
Turn complex product requirements into a clear readiness decision.
The Ready Score gives teams a transparent view of what is complete, what remains, what is at risk, and what needs attention before launch.
Overall Product Readiness
72%
Your product has made strong progress, but unresolved label, claims, and documentation requirements may delay market readiness.
Testing Readiness82%
Regulatory Readiness68%
Label & Claims Readiness54%
Documentation Readiness76%
Project Execution81%
Built for Better Decisions
Help every team move faster with less uncertainty.
01
Reduce Launch Risk
Identify missing requirements and high-risk gaps earlier in the product lifecycle.
02
Shorten Cycle Time
Coordinate testing, reviews, documents, and dependencies through one structured plan.
03
Improve Visibility
Give leadership a portfolio-level view of product readiness, delays, cost, and risk.
04
Preserve Knowledge
Turn regulatory expertise and product decisions into reusable organizational intelligence.
From formula to market—with confidence.
ReadyToMarket is building a smarter, more connected way for regulated product teams to understand requirements, manage execution, and verify readiness.